Sample mode
Configure credentials, active dealers, and an inventory feed in Admin to replace sample data.
Daily Activity
Impressions, clicks, and leads from dealer daily stats
Last 30 days
Store Leaderboard & ROI
Sorted by leads
Merchandising & Opportunity Action Center
Click any signal pill or vehicle badge to drill into matching VINs
| Vehicle | Price | VDPs | Leads | Action Signals |
|---|
Market Funnel
Current filtered range across inventory, search, VDP, and lead stages
Last 30 days
Period Comparison
Current range vs prior period
Data Quality & Merchandising Coverage
Feed, CarGurus, photo, and markdown coverage checks
Photo Merchandising Impact
Dealer photos vs. stock/placeholder photos across VDP & lead conversion
| Photo Type | VINs | Inv Share | VDP/SRP | VDP/VIN | Leads | Lead Rate |
|---|
Markdown & 7d Velocity Cohorts
Discounted vs. full-price units and 7-day vs. 30-day VDP momentum
| Cohort | VINs | Avg Markdown | VDP/SRP | VDP/VIN | Leads | Lead Rate |
|---|
Price Bucket Visibility
Inventory share compared with SRP and VDP share
Lead & Click Mix
Source mix from VIN-level components (incl. Instagram & YouTube)
Inventory Age Bracket Performance
Days-in-stock cohorts compared across inventory share, visibility, and lead conversion
Segment Performance
Top segments by leads, VDPs, then SRPs
Store Segment Heatmap
Stores by price bucket
VIN Drilldown
Joined CarGurus VIN performance, merchandising & pricing signals, and 7d velocity (click any row for details)
0 rows
| Vehicle | Dealer | Signals |
|---|
CarGurus Access
Use Dealer Stats for totals and VIN Level Stats for vehicle rows
Optional group fallback credentials. Store rows below can override these with their own Dealer Stats and VIN Level Stats tokens.
Group Dealer Stats credentials
Group VIN Level Stats credentials
Inventory Feed & Sync Schedule
Fremont Employee Inventory Snapshot API, vAuto FTP feed, or CSV URL/path
Nightly Sync Schedule
Settings Backup
Export or restore dealer rows, CarGurus credentials, feed mapping, and sync settings
Export files contain CarGurus auth tokens. Store them somewhere private.
Dealers
Each store can use its own Dealer Stats and VIN Level Stats token pair